Policies & Procedures
May 2020
Introduction
“At the end, if I get a chance to look back on life, I’d be stoked to know that I helped to get more music out into the world.”
As of May 2020 the musicto community has spent over 8,000 hours doing just that, these policies & procedures are derived from everything we have learned during this time.
community
It is important to understand that in choosing to become a musicto curator you are choosing to become part of a community. musicto curators support each other, we follow one another’s lists and regularly look out for each other. We know that the fastest way to grow our playlists is to be supported by other curators who share the same goals and objectives. Taking part in the community is an essential part of being a musicto curator.
what a musicto curator does
Here are the 4 things that curators need to do each week:
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Submit Your Track for Publishing
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Update Your Playlist Across Streaming Platforms
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Share Your Track
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Engage With The Community
1. Submit Your Track for Publishing
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Write a compelling reason as to why someone should listen to your chosen track
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Submit your track for publishing in format as outlined in the backstage area
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Deadline for receiving track submissions is midnight on Monday PST
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Track will be published on musicto.com by Wednesday morning.
2. Update Your Playlist Across Streaming Platforms
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We use Soundiiz to distribute our playlists across: Spotify, Apple Music, Deezer and Tidal
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Curators update the local version of their playlist in their personal Spotify accounts which are then synced to the main musicto account.
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Curators can add as many tracks to the playlist as they wish
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Playlist length is entirely up to the curator
3. Share Your Track
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Sharing tracks to Twitter, Instagram and Facebook is mandatory.
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Curators do not have to submit a track every week – however – if they choose to submit a track for publishing on musicto.com – they must share the track page to Twitter, Instagram and Facebook before Saturday of that week.
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Curators are encouraged to follow the share protocols as outlined in the backstage area however they must include the #musicto hashtag when sharing to their social media accounts.
4. Engage With The Community
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The fastest way to grow your playlist audience is to develop relationships with other musicto curators. The easiest way to do this is to interact with the musicto hashtag on social platforms and start to like, comment, and share their content.
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Real community comes from deeper interactions than just blindly liking a post on Instagram or a tweet on Twitter – but it is the initial behavior that you can quickly adopt in order to identify the people you might want to interact with – and in turn – create the environment for people to interact with you.
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As we are a global community it takes a couple of days before everybody’s tracks are shared across all social accounts – which makes the weekend a great time to spend 5 or 10 minutes on your phone searching the musicto hashtag on Twitter, Instagram and Facebook.
community minimums
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You must publish at least one track a month.
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When you publish a track you commit to sharing to social, with the #musicto hashtag before Saturday.
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Use Linktr.ee to set up bio on Twitter and Instagram
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Read the monthly Curator email
communications
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The primary place for the musicto Curator community is the Music to Back Stage Facebook group. It is important that you visit the group on a regular basis – there is a huge amount of information and experience that can really help you and this is where general community information will be shared.
Slack Channel
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All curators are invited to join the musicto slack channel, where the discussion is more centered around growing and developing the community.
Monthly Email Update
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Every month we send out an email to all active curators with the latest news and developments, we include audience stats for your playlist as well as sharing performance data for the musicto brand as a whole.
Direct Communication
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If you have a question that needs an immediate answer, please send an email to [email protected], we will get back to you as soon as possible.
working with artists
Once a list attains a level of visibility – and this is different for every list – there is the opportunity to generate revenues through promoting tracks, receiving sponsorship revenues and indeed signing single track distribution deals.
These opportunities typically do not arrive until you have been growing your playlist for at least a couple of years. If you would like to learn more about how these programs work, take advantage of the musicto community in the facebook group or drop an email to [email protected].
archiving your list
We know that people’s live
s change over time – falling in love, getting a new job, moving home, even getting ill – all of these things can be incredibly disruptive and sometimes your playlist might have to be pushed to the back-burner. If you need to take a break from your list let us know and we will “archive” it until you are ready to come back to it. Archiving means the following:
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The list is removed from the playlist page on the musicto.com website
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The track submission form is removed from the playlist landing page
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Your musicto.com forwarding email will be temporarily suspended
When you are ready to come back – let us know and we will put everything back in place.