Latasha Alcindor has a lot to say, and there's so much style in the way she says it.
"What's next" is an amazing sonic journey from her past and background as a black girl from the hood, to the future she is creating, the tomorrow she wants to see.
The synths in the beginning of the song sound really ethereal, almost like new age music - which, actually, makes total sense, since "new age" is pretty much what Latasha talks about in the song; it's "what's next". It actually connects very well with the overall vibe of the song. Nevertheless, it's still surprising when you hear Latasha's amazing tone (which recalls Macy Gray and other just as awesome black music divas) for the first time, as she goes in a mix of singing and rapping. Her voice is amazing, her flow is so good, everything is so interesting. I wasn't expecting it to be a soul/R&B jam when it started.
This, however, it's not the only turnaround of "What's next". Just when you think it's coming to an end, the pace speeds up, bringing a whole different song; it's lounge music this time; but not without Latasha leaving her message before her voice says goodbye to the song: "They call it apocalypse... I'mma call it new beginning", she says. You go, girl.
If what's next for humankind is as soulful and cool as this song, I can't wait for it.
You can learn more about Latasha Alcindor here:
About the curator: Ana Clara Ribeiro
Music, art and entertainment have always played a big role in the life of Ana Clara Ribeiro. She grew up in Gurupi (an inland city in Tocantins, the youngest State of Brazil), listening to all kinds of music, reading, writing, watching stuff and connecting them to her personal beliefs and other ideas she read about.
As she became a lawyer and a writer, all the topics to which she is constantly exposed continued to give her insights about life, people and the universe, through the lenses of art.
Nowadays, when she isn’t analyzing lawsuits or producing content about Law, Marketing, Business or Music, she is certainly doing something related to her various personal and professional projects, always to the sound of a playlist as eclectic as her life.